The process of online shopping may be initiated by a consumer’s need for a particular product. (2001) consider social pressure only marginally significant for online shopping intentions, whereas Foucault et al. The location of a store also is a determinant. From simple essay plans, through to full dissertations, you can guarantee we have a service perfectly matched to your needs. It is yet to understand what factors influence online shopping decision process. Online shopping is a big problem that you can't know when would you receive the products, and you started to worried about it. Shopping has always been a fun activity from the early days. The demographic variables such as income, education, gender and age were found to have an impact on the decision of whether to buy online in a study conducted by Bellman et al. ONLINE SHOPPING. Online shopping can be perceived as a two-sided coin. Web site design describes the appeal that user interface design presents to customers (Lee and Lin, 2005). co. uk website the propose of this web site define characteristics visitor can see the publically available characteristics such a browse merchandises ( Dressing for work forces & A ; adult female and accoutrements ), position inside informations of merchandise ( Size. cosmetic is vital for both ladies and gents. Mahmood et al. Chiu et al. Therefore, if online shopping is a socially desirable behaviour, a person is more likely to shop electronically (George, 2002). Sometimes, large online shopping sites offer store comparison. From an economic point of view, lifestyle indicates how individuals assign their income and expenditures. Trust is a critical aspect of online shopping (Gefen et al., 2003) and consumers will refrain from shopping online if they feel that privacy is not protected (Collier and Bienstock, 2006). Consequently, for the sake of this project, the TAM amongst others has been adopted to assess the online shopping behavior of customers in Mauritius. Moreover, it is argued that very often a useful product or service provided online makes people likely to use it and then recommend it to their friends and family. Registered Data Controller No: Z1821391. Essays Related to Online shopping. Some people prefer to shop online especially because it removes the need for personal contact and interaction with salesperson and other customers (Curran et al., 2003; Dabholkar and Bagozzi, 2002; Polatoglu and Ekin, 2001; Sathye, 1999; Davis et al., 1992). ÕBµòy“€Sb]ÏT@«LSTq©XwÀR¨}´±‚rÙ¡k§ª€2+ŽñÖW5þsíÀ×õªC`é ÝMø(³³Òq01\µÔ*ÊÝЇDøê ­ÎÀú. Ã2Çíc~ÒHñ d #Å%±×#Çz~XêJ¶qH­Tá¸ZCý&Ùo»ÍŠ4‚Z‹œRy6Y.ßµ,†Ã;Î(æKg0Òaí˜ûÙP W#¨ÿ]!«5Б@‰£ºUfS Men and women approach online shopping from a different point of view. The emergence of the internet has allowed for a paradigm shift in how people shop traditionally. Furthermore, Yu and Wu’s (2007) study found that “subjective norm is positively related to the intention to shop online.”. A thorough study of the benefits and drawbacks of online shopping is necessary. Online shopping is continuously becoming more popular and growing rapidly every day along with the development of technology are getting better at Malaysia. Once the specific product is found, the consumer will put it into a shopping cart. Past surveys from Safe Home Products show that, "Eighty-nine percent of Consumers prefer online shopping to store shopping," (Safe Home Products). various ways to buy things such as online shopping and shopping at the mall. 0 users have voted. After the purchase is done, there is the “payment process”. E commerce is the easiest, most convenient way of conducting business over the internet for business professionals and individuals. Shopping enjoyment (Koufaris, 2002), perceived entertainment value of the process (O’Keefe et al., 1998), and perceived visual attractiveness of the online stores websites have positive impacts on perceived enjoyment and online shopping continuance intentions (Van der Heijden, 2003). The accuracy and usefulness of an online store site also influence customer attitudes. 104 No.9. which is the best way to save time, money, avoid polution and other hazards. To attract customers to shop online, e-tailers and marketers offer discounts to the customers. Essay on E-Commerce: Scope, Importance, Advantages and Limitations! 1. It is understood that higher educated consumers are also the ones with higher income. objective of this study is to provide an impression of online shopping decision process by comparing the offline and online decision making and identifying the factors that motivate customers to decide whether to do online shopping or go for the offline shopping. Examining the different factors that affect technology acceptance generally, will help to better understand the acceptance of online shopping. The dissertation topic is, understanding online shopping behavior of customers in Mauritius. Therefore, usefulness usually acts as a persuasive tool that increases social influences on intention to continue using the technology. (1999). There are tons of online shopping sites where you can buy everything from plane tickets and flat-screen TVs to food, clothes, furniture, office supplies, movies, and lots more. It cannot be tasted, smelled or touched. Privacy refers to the extent to which the electronic commerce web site is safe and protects the customers’ information (Chiu et al., 2009). Kim et al. This is not an example of the work produced by our Essay Writing Service. All work is written to order. The new TAM (Venkatesh and Davis, 2000) alleged that users make the decision to adopt a behavior/technology (online shopping) based on the result of their evaluation of the level of difficulty while using the technology (perceived ease of use), their perception that the technology will enhance their job performance (perceived usefulness), and the power people near them exert on them (subjective norm). The Online Shopping Experience. If you need assistance with writing your essay, our professional essay writing service is here to help! Therefore, more and more women are turning to online shopping. According to Burke (1996), perceived usefulness is the primary prerequisite for mass market technology acceptance, which depends on consumers’ expectations about how technology can improve and simplify their lives (Peterson et al., 1997). Burke (1996) alleged that perceived usefulness is the primary condition which triggers technology acceptance, while Pearson et al. Highly educated people are more comfortable using the electronic medium to shop (Burke, 2002). Furthermore, Alreck and Settle (2002) established that compared to traditional modes of shopping, considerable time was saved through internet shopping. Davis (1989) then extended the TPB to propose the TAM. Registered user besides able to see all publically gettable characteristics and in add-on to mak… Essay on E-Commerce: Electronic commerce, commonly known as e-commerce, is the … The initial adopter of online shopping could well be categorised as being the young generation (Sorce, 2005; Perotti, 2005). We have also ensured that the ordering process is secure; you can check the security feature in the browser. A web site is useful if it delivers services to a customer but not if the customers’ delivery expectations are not met (Barnes and Vidgen, 2000). Experience refers to how much the user has been exposed to a given technology. Internet also offers a wide variety of products and competitive prices. Misunderstanding and misinterpretation of some items bought on the internet is a common issue. Online shopping. Exchanging or returning faulty items can prove to be difficult when they were shopped online. The consumer does not get the opportunity to inspect the product personally or try it until it arrives by post. Perceived ease of use in the context of this research refers to the extent to which a consumer believes that online shopping will be free of effort (Chiu et al., 2009). Since the customer only has limited information and contact about the vendor and there is no proven guarantees that the vendor will not indulge in undesirable opportunistic behaviors, trust is a critical aspect of online shopping (Gefen et al., 2003). The customers are then bombarded with spam mails and advertising. The consumer is not able to monitor the level of security when he is revealing personal data on the internet. Furthermore, every time a person uses his credit card on the internet, there is an identity theft risk associated with it. They could include a consumer’s preference for personal contact, lack of mobility or need for special items. Resultantly, given physical inspection is impossible, the potential of online is greatly dependant on interaction issues with computers (Hoque and Lohse, 1999; Griffith et al., 2001). Disadvantages of Online Shopping.According to Wikipedia (2004), online shopping is the process consumers go through to pay for products or services over the internet. up. TAM helps explain determinants of computer acceptance and can illuminate user behaviours across a broad range of computing technologies and populations; it also is parsimonious and theoretically justified (Davis et al., 1989). Internet allows the possibility to deal with many different vendors simultaneously and rapidly switch vendors and suppliers without causing much disturbance. Online Shopping. The customer can only rely on feedbacks by previous users or the pictures and descriptions provided. However, fraudulent use of the Internet is often a concern for many shoppers. While shopping online is convenient and fun, there are disadvantages of online shopping. According to Pavlou and Fygenson (2006), trust is defined as the buyer’s belief that the seller will behave benevolently, capably and ethically. They have the ability to attack specific accounts and transfer stolen funds to their accounts. If a store is within walking distance, many people will prefer to go shopping the traditional way. Know the cons of online shopping to realize the benefits of shopping at a traditional store. Mauritius is slowly approaching the same situation as USA with woman emancipation increasing and more people being computer literate. Because of the numerous advantages and benefits, more and more people say they prefer online shopping over conventional shopping these days. E-commerce is now the backbone for business growth and Business to Consumer e-commerce has paved the way for online shopping in the late 1990s. There are many advantages of online shopping; this is the reason why online stores are a booming business … VAT Registration No: 842417633. (2004) suggested that demographics and lifestyle characteristics also play an important role in customer buying behavior. Design and Implementation of E-Commerce Site for Online Shopping 10 4.0 ONLINE SHOPPING APPLICATION: Anyone can view Online Shopping portal and available products, but every user must login by his/her Username and password in order to purchase or order products. Positive or negative social pressures, such as media, online social groups or word-of-mouth, influence customers to increase or decrease their intention to shop online. On the other hand, fraud and security concerns and privacy concerns are drawbacks of the online shopping channel. Furthermore, if a previous online shopping experience was not satisfactory, it has a negative impact on the acceptance of online shopping (Oliver, 1980; Oliver and Swan, 1989a). ONLINE SHOPPING PROS AND CONS As with most online activities, there are definite tradeoffs in online shopping between convenience, cost savings, choice, and privacy. Home — Essay Samples — Business — Online Shopping — Pros And Cons Of Online Shopping This essay has been submitted by a student. Online shopping is a new technology that has been created along with the development of the Internet. However, Wood (2002) refute this statement by alleging that compared to older consumers, younger customers are more interested in trying and using new technologies, like online shopping, to gain information about new products, to compare and assess alternatives. The satisfaction gained after the first time experience with online shopping is positively associated with intentions to adopt the technology, both directly and indirectly, by way of its impact on attitude (Oliver, 1980; Oliver and Swan, 1989a). Study for free with our range of university lectures! coloring material and monetary value ) and able to look other content of site. Shopping: 'the new form of hunting' (Genco et al. These online shopping pros and cons show that this process is usually beneficial to companies and consumers. Potential online shoppers are likely to look among their opinion leaders, with initial experience for evaluative information and cues, within their social environment to increase their familiarity with the online shopping site (Venkatesh and Davis, 2000). 7. Unregistered members can register by navigating to registration page. Another bis … Many studies have been carried out to decipher the mental processes that lead to human decision-making. There are some people who can buy malwares, install them on online stores and then use them to steal banking credentials of customers. Situational factors are described as temporary conditions which affect how consumers behave, in this case, if they will adopt online shopping. Essay on Online Shopping is Good or Bad for Children (968 Words) June 1, 2018 by Study Mentor Leave a Comment. Mohammed Online shopping has spread in the world as a result of the improve of technology. The consumer is unable to check the quality of the product online. Monsuwe et al. Read this essay to learn about essay on e commerce, e-commerce essay topics, essay on ecommerce in india, e-commerce essays advantages and disadvantages, essay on e commerce and online shopping, e-commerce essay conclusion! This step is referred to as the “temporary purchase”. A Study on “The impact of online shopping upon retail trade business” AmitSaha Royal School of Commerce Royal Group of Institutions (RGI) Guwahati, Assam Abstract: In this paper an attempt has been made to highlight the impact of the increasing trend of online shopping over the various fixed shop … The factors determining acceptance of online shopping are related to the TAM model and some other elements. However, even with this possibility, some students still opt to copy previously done essays and submit as theirs because they have a limited budget that they feel may not get them the kind of papers they need. Some sites just want youre money and won't give you anything . Registered office: Venture House, Cross Street, Arnold, Nottingham, Nottinghamshire, NG5 7PJ. Situational factors, demographics, perceived risks and previous online shopping experience constitute the other determinants of online shopping. 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